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From 1000 to 94k followers in the blink of an eye

Outcome (June 15th to September 12th)

Follower Count: Grew from 1,000 to 94,000.

Viral Videos: Reached 5.1 million accounts.

Engagement: 449,000 actively engaged.

Introduction:


TaxBuddy simplifies tax filing and planning online.

Goals:

1) Brand Awareness: Establish TaxBuddy as a tax industry leader.

2) Brand Recall: Ensure top-of-mind status for tax solutions.

3) Website Traffic: Drive more traffic to the TaxBuddy website.

4) Build Trust: Become a trusted source for tax-related matters.

 

Challenge:

Dominate SEO and provide valuable tax information.

Our Strategy:
1) Leverage Social Media: Create informative, consistent content.
2) Stay Evolved: Keep content up-to-date with tax regulations.
3) Authenticity: Present TaxBuddy as an industry authority.
4) Value-Centric: Provide content that adds value to the audience.
5) Key Learning: Consistency is key.

Collaboration: Partnered with Creatrix for data-driven content creation.

Key Learning at the Heart of Consistency:
At first glance, the plan seemed ambitious and vast, but the key to success lay in unwavering consistency.

But we stayed the course, consistently delivering high-quality content that engaged and informed, all while adapting to the shifting sands of the tax landscape.

Outcome (June 15th to September 12th):

  • Follower Count: Grew from 1,000 to 94,000.
  • Viral Videos: Reached 5.1 million accounts.
  • Engagement: 449,000 actively engaged.

Additional Outcome:


In accordance to our plan, we facilitated an increase in organically generated engagement by 10-15% monthly.